News

Chelsea Ford, founder of @foodpreneursfestival, sits down with Bao Hoang, CEO of @rolld_vietnamese - yes, really!! ...to unpack how a single Melbourne CBD store became one of Australia’s most recognisable food brands.15 million rice paper rolls a year.Hundreds of thousands of customers weekly.A...

Netball Victoria has welcomed Australian fast, fresh Vietnamese food brand Roll’d as a new partner in a three-year agreement that will strengthen Netball Victoria’s commercial portfolio while enhancing the experience at some of Victoria’s largest participation events.   Roll’d will...

Hockey Australia is pleased to announce a new three-year partnership with Australian fast-casual Vietnamese brand Roll’d as the organisation’s exclusive Quick Service Restaurant (QSR) Partner through to the end of 2028. As part of the agreement, Roll’d will feature as Front of Shirt partner (right chest) across...

On 15 March 2026, Roll'd helped serve over 3,100 guests who came through Altru Festival at Atherton Reserve, Fitzroy.With the support of 290 volunteers, 14 essential service providers, 5 food and drink vendors, local and international artists, partners, donors, and...

Bao Hoang’s parents fled war-torn Vietnam by boat carrying with them little more than hope for a better life. Today, their son runs a 100-store food empire and wants to take its street cuisine global. Read Full Article Here

Incredibly proud to be a major sponsor of the talented Melbourne United team who has claimed the NBL championship for 2021. What a year for the team and we couldn’t be happier.  Our boys at Melbourne United are true champions. Congratulations!...

We’re celebrating 10 years of slurping Phơ, chomping Bao and crunching Bánh Mì with our Roll’d fam. Fast, fresh Vietnamese food is what we do. But family – yours and ours – is who we do it for. So THANKS for 10...

Liquid gold (literally) – we’re proud to be named Product of the Year 2023! Winner of the Dressing & Sauces Category in a survey of 5000 people by NielsenIQ.  Product of the Year is the largest customer-voted award for product innovation and...